
SMART PRODUCT
From idea to launch.
The EDAG Group supports companies through all phases of the product engineering process – from the initial concept to a successful market launch. Our holistic 360-degree approach includes both further development of existing smart products and the realization of completely new concepts. We rely on rapid change loops and lean decision-making structures to respond flexibly to market requirements and technological innovations.
Using certified development methods for complex mechatronic systems, our many years of project management expertise, ensures the implementation of sophisticated product developments – from a blank sheet of paper to solution-independent system integration and functional validation of smart products.
Our goal is to create robust, scalable and cost-effective solutions to meet the individual requirements of our customers and sustainably strengthen their competitive position.
As a full-service development partner with a global footprint, the EDAG Group successfully brings smart products to life—from initial concept to full-scale production. Our customers benefit from the expertise of a globally connected team of specialists with years of experience in the research and development of digital systems.
Through collaborative development, we work closely with customers across a wide range of industries—including energy, medical technology, and aerospace—to identify and address their specific needs. Our process model allows us to unlock the full potential of smart products and deliver tailored solutions that align precisely with individual requirements and market conditions.
Topic overview
Maximum Maturity
As a digital replica of the real-world product, the Digital Twin provides seamless control across the entire product lifecycle and serves as the foundation for transparent execution. By connecting physical assets with their digital counterparts in a Cyber-Physical System, we help our customers bring smart products to peak maturity—faster, smarter, and more efficiently.
- Our focus areas
- Comprehensive lifecycle management – From development and usage to recycling, including resource-efficient disposal and reuse.
- Impact analysis & visualization – Clear evaluation of how product design choices affect manufacturing processes and the entire production chain.
- Holistic development approach – Incorporates training, standardization, and automation for consistent quality and streamlined implementation.
- Your benefits
- Agile production process adaptation – Enables maximum flexibility to respond to changing requirements and market dynamics.
- Enhanced product quality – Driven by transparent KPIs and a commitment to continuous improvement.
- Faster time-to-market – Achieved through optimized development workflows and standardized processes.


Proven Functionality
The EDAG Group's product development is characterized by a highly integrated and multidisciplinary approach combining advanced simulation technologies with agile development methods. From innovative concept definition to final validation, we enable accelerated time to market while maximizing product quality.
- Our focus areas
- Portfolio framing – Focusing on target definition, unique selling propositions (USPs), functional scope, and attribute management to optimize the product life cycle
- Strategic management of development goals – Balancing cost and quality to ensure the highest product standards
- Holistic product development – Applying a 360-degree approach, from idea generation to market launch and post-launch support
- Integrated function development – Ensuring thorough validation and documentation to maximize product maturity and cost-effectiveness
- Your benefits
- Optimized resource utilization through strategic evaluation of development alternatives
- Objective success tracking with key performance indicator (KPI)-based monitoring
- Cost-efficient development using proven methods and industry-standard tools
- Transparent goal achievement through a clear, validated project plan
Added Value Aesthetics
Agile structures and time-efficient processes enable us to respond quickly and flexibly to current market trends and customer requirements. By using generative design and the latest development methods, we can develop innovative products in a short time and bring them to market. In doing so, we always focus on the needs of our customers to design aesthetically pleasing and user-friendly smart products.
- Our focus areas
- Defining design DNA for customer products to establish a distinctive and recognizable brand identity
- Form development aligned with the manufacturing concept to ensure optimal product realization
- Creation of final digital design surfaces as the foundation for tooling approval
- Your benefits
- Result-oriented development of multidisciplinary products that combine functionality with aesthetic value
- Accelerated time-to-market through efficient design processes that ensure timely delivery
- Consistent goal achievement through rigorous and optimized design execution


Cost Optimization and Future Proof Systems
The EDAG Group develops smart products based on scalable mechatronic architectures and consistent application of the design-to-cost approach. Using innovative development methods, we implement cost-effective and reliable production solutions while maintaining the highest quality standards. This approach enables an optimal cost structure and future-proof systems in the face of changing market requirements.
- Our focus areas
- Continuous product development using the double-V model/X model, focusing on cost efficiency
- Target definition, USP development, and function optimization as part of portfolio framing
- Fact-based management of development goals, costs, and outcomes to achieve optimal product maturity, profitability, and life cycle
- Your benefits
- Customized, scalable new product development and solution-independent system integration
- Reduced development costs and time through interdisciplinary collaboration
- Objective tracking of goals and guaranteed results through KPI-based project management
Sustainable Operations
The EDAG Group develops intelligent products with optimized energy and resource management for sustainable operation. Innovative technologies and smart solutions enable efficient, environmentally friendly product performance across the entire life cycle.
- Our focus areas
- Compliance with environmental regulations and achievement of sustainability goals
- Cost reduction and increased competitiveness
- Improved corporate image and risk minimization through commitment to a circular economy and social responsibility
- Your benefits
- Optimized resource use through strategic evaluation of development alternatives
- Objective performance tracking with KPI-based monitoring
- Cost-effective development leveraging proven methods and tools
- Transparent goal delivery through a clear and validated project plan


Intuitive Interaction
When developing complex products, we leverage smart display and control units that enable intuitive interaction between humans and machines. Our user-centered design approach combines ergonomic principles with innovative interface concepts—transforming even the most complex smart products into user-friendly, efficient, and easy-to-operate solutions.
- Our focus areas
- Smart display development – Flexible, intelligent, and networked display solutions tailored to modern user needs.
- Thoughtful HMI design – Responsive, intuitive, and efficient interface concepts for seamless interaction and visualization.
- Integrated design implementation – Consistent user experience across product displays, apps, and web platforms.
- Your benefits
- Higher user acceptance – Intuitive controls and high-quality displays reduce the learning curve and enhance usability.
- Boosted efficiency and productivity – Achieved through seamless HMI integration and user-centered design.
- Stronger customer satisfaction and brand loyalty – Driven by a consistently smooth, engaging technology experience.
Secure Connectivity
In the development of smart products, the EDAG Group relies on stable interfaces that enable secure connectivity in global ecosystems. Our advanced cyber-physical systems establish reliable networking and data communication of the highest security standards, while ensuring seamless integration into complex, networked environments.
- Our focus areas
- Future-proof integration – Uses established, standardized interfaces to ensure long-term compatibility and scalability.
- Performance-optimized design – Products and interfaces built for maximum performance and high-speed data transfer.
- End-to-end data security – Implementation of top-tier security and privacy standards to protect all communication.
- Your benefits
- Increased product intelligence – Secure, reliable, and high-performance communication with other devices and the internet.
- Optimized real-time data communication – Seamless data flow from the connector to the cloud.
- Future-proof product solutions – Full compliance with top-tier data protection standards for long-term security and reliability.


Scalable Life Cycle
Upgradeable and robust software architectures form the foundation for the long-term security and appeal of smart products. A flexible software platform—enhanced by over-the-air (OTA) updates and advanced manufacturing technologies like additive manufacturing (e.g., 3D printing)—enables continuous adaptation to evolving market demands and security standards.
- Our focus areas
- Long-term modernity and security – Ensures the smart product remains up-to-date and protected throughout its entire lifecycle.
- Feature and service expansion – Enables the rollout and monetization of new functions on existing devices.
- Cost-efficient maintenance – Remote diagnostics and updates reduce service costs and improve product uptime.
- Your benefits
- Optimized resource usage – Achieved through strategic evaluation of development alternatives.
- Objective performance tracking – Based on measurable KPIs for clear success monitoring.
- Cost-efficient development – Driven by proven methods, tools, and best practices.
- Transparent goal achievement – Enabled by a clear, validated project plan from start to finish.
Let's talk about your use case now!
